We're Small on Purpose
Every client works directly with senior strategists. That's deliberate. We stay small so we can go deep -- learning your market, understanding your customers, and building strategies that actually fit your business. No handoffs, no layers, no account managers reading from a script.
Built Around a Better Model
JSB Collaborative exists because Jeremy Bittle saw an opportunity most agencies were ignoring: what if you started every client engagement with genuine research instead of a pitch deck?
After more than a decade in digital marketing, the pattern was clear. The agencies getting the best results weren't the ones with the biggest teams or the flashiest tools. They were the ones that truly understood their clients' markets before recommending a single tactic.
That insight became the foundation of JSB Collaborative. We built a consultancy where market intelligence comes first -- where we study your industry, your competitors, and your customers' actual search behavior before we write a single line of strategy. It's a research-first model, and it changes everything about the work that follows.
We're based in Rochester, NY, but we work with businesses across the country. What holds the team together isn't geography -- it's a shared belief that marketing should be transparent, measurable, and genuinely useful.
The best strategy doesn't come from a template. It comes from understanding a market so well that the right moves become obvious.Jeremy Bittle, Founder
Partnership, Not a Transaction
We don't just execute tactics -- we become part of your team. We explain the reasoning behind every strategy, walk you through every decision, and make sure you understand the 'why' as well as the 'what.' Informed clients make better partners, and better partnerships produce better results.
That means we'll push back when something doesn't make sense for your business. We'll tell you when a tactic isn't worth the investment. And we'll always prioritize your long-term growth over short-term wins. That's what partnership looks like.
Our Approach
Research First
Every engagement starts with deep market intelligence. We study your industry, analyze your competitors, and map your customers' actual search behavior. This research becomes the foundation everything else builds on -- and the reason our strategies compound over time.
Strategy From Evidence
Your strategy is built on what the data tells us, not on templates or assumptions. Every recommendation ties back to a specific finding from our research. You'll always know exactly why we're recommending something.
Build With Purpose
Whether it's a website, content plan, or full marketing system, everything we build serves the strategy. No busywork, no filler deliverables. Every piece of work has a clear reason to exist.
Measure and Evolve
Markets shift. Competitors adapt. Your strategy should too. We track real business outcomes -- traffic, leads, revenue -- and adjust the approach based on what the numbers tell us. Your strategy compounds over time.
What We Believe
Transparency Above All
Every strategy is explained. Every decision is documented. You always know exactly what we're doing, why we're doing it, and how your investment is being used.
Education Built In
We explain the 'why' behind every strategy. Informed clients make better decisions, ask sharper questions, and become true collaborators. That's the whole point.
Results Over Rankings
Rankings matter, but they're not the goal. We measure success by the things that actually grow your business -- qualified traffic, real leads, and revenue you can trace back to the work.
Honest Expectations
Real SEO takes time. We'll tell you what's realistic, set milestones you can track, and give you straight answers even when they're not what you want to hear.
Based in Rochester, Serving Nationwide
We're proud to call Rochester, NY home. It's a city full of smart, hardworking people building real businesses -- and that energy shapes how we approach our own work. Practical, resourceful, no-nonsense.
But our clients span the country, from local service businesses to national brands. Whether you're down the street or across the country, you'll get the same depth of attention and strategic expertise. The only difference is whether we grab coffee in person or over Zoom.
Across SEO strategy, web development, content marketing, and market research for businesses of every size.
Ready to Work With a Team That Cares?
No pitch deck. No pressure. Just an honest conversation about your business, your market, and whether we're the right fit. We'll even share some initial insights -- no strings attached.
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